A Lil About Me
Native New Yorker • Filipina • Last of Her Name • Advocate for WOCs • Protector of the Side Part • Defender of the Oxford Comma • Gemini Apologist • Travel Enthusiast • Lover of Tasting Menus & 2am Chalupas Alike
For 10+ years, I’ve enjoyed creating strategic, conceptual, and award-winning campaigns. I’ve enjoyed leading teams, mentoring creatives, and building culture even more.
My creative nonfiction has been published in outlets, such as the Rumpus, Bustle, and McSweeney’s. As both a writer and a CD, my favorite thing to do is unearth tiny truths and transform them into big, bold stories.
Feel free to hit me up if you have a project in mind. I’ll never turn down an good opportunity, destination, or dish.
Experience & Clients
Creative Director, DeVries Global (2023 – Present)
Associate Creative Director, Lippe Taylor Group (2019 – 2023)
Sr. Copywriter / ACD, Freelance (2018 – 2019)
Sr. Copywriter, Publicis (2015 – 2018)
Copy Lead, Situation (2014 – 2015)
Sr. Copywriter, Patients & Purpose (2012 – 2014)
Jr. Copywriter, Freelance, FLY Communications (2012)
Waiting to see if I’ll complete the alphabet one day: Abbvie • Allergan • American Psycho • Ancestry • ASEAN Tourism • Astepro • Bayer Aspirin • Beautiful – The Carole King Musical • Biogen • Bio-Oil • Bravo TV • Bristol-Myers Squibb • Cartier • Cinderella on Broadway • Citi Bank • Claritin • Diesel • Differin • Dos Equis • Exuviance • Ferrero • Flintstones Vitamins • GEMS • Genentech • Godiva • Gold Bond • Go Green • Greenwich Biosciences • Heineken • Honeymoon in Vegas • InstaLift • Jergens • Johnson & Johnson • Kiss My Face • Les Misérables • Let’s Plott • LG • Lotrimin • Lubriderm • Marks Paneth & Shron • Merck • Midol • Mucinex • NBCUniversal • Neutrogena • Nestlé • NFL • Nioxin • Norman Ambrose • One A Day • On the Town • On Your Feet • OPI • PBS • Pfizer • P&G • Rolling Stone • Sanofi • Skyway Lifts • Spectrum • S&P Global • Terry Fator • Thinx • Unilever • USA Network • Us Weekly • Volkswagen • Walmart • Wella Pro • Wendy’s • Westchester Tourism • We TV • Wild Turkey • Xeomin
Honors & Awards
2023 PRWeek Awards Nominee: Best in Creative Excellence
2023 PRWeek Awards Nominee: Best in Healthcare
2023 CHPA Winner: Best Product Launch Campaign
2023 CHPA Winner: Best Overall Social Media
2022 SABRE Winner: Top 10 Global Campaigns of the Year
2022 SABRE Winner: Best Earned Media
2022 Portfolio Reviewer at Where Are All the Black People
2022 MM+M Winner: Best Use of Social Media
2022 MM+M Winner: Best Use of Public Relations
2022 MM+M Finalist: Film or Video Short-Form
2022 PRWeek Awards Winner: Best in Broadcast/Film/Video
2022 PRWeek Awards Winner: Best in Healthcare
2022 Pushcart Prize Nominee
2021 Best American Essays Nominee
2020 James E. Burke Marketing Award at Johnson & Johnson
2019 Reader at the Brooklyn Book Festival
2019 Reader at KGB Bar via New York University (x2)
2018 DTC Finalist: Best Disease Education Digital/Social Media
2018 DTC Finalist: Best Multicultural Print Campaign
2017 MM+M Shortlist: Digital Initiative for Consumers
2017 MM+M Shortlist: Disease Education Campaign
2017 MM+M Shortlist: Multichannel Campaign
2017 MM+M Shortlist: Use of Social Media
2017 DTC Finalist: Best Disease Education Website
2017 DTC Finalist: Best Disease Education Digital/Social Media
2015 Speaker at BinderCon: Beyond Mad Men & Copywriting for the 21st Century
2014 SSCG Style Award at CDMiConnect